Using the links located in the navigation bar to the right, you can view work samples that display the knowledge and ability gained as a student of public relations. Also included are examples of my photography and artwork.
Hope you enjoy!
Cheers,
Parker
For my senior year capstone class, I collaborated with three other PR students to create a campaign proposal for the College of Liberal Arts program during Auburn's freshmen orientation. Our main goal was to improve and create awareness for the program.
We devised a plan of action based on three parts: before, during and after the orientation program.
Our campaign includes objectives, strategies and tactics for each part of the proposal. An appendix in the back of the book also shows examples of our tactics.
As of May 2010, the College of Liberal Arts has already put into action one of our tactics, a student advisory board for the orientation program.
To download the complete
campaign proposal,
please click here.
Using the Adobe Creative Suite, I have created the following designs.
For my PR Writing class, I created a fictional press kit.
The press kit I designed was for the annual Spring Into Art Show, a fundraiser for Grassroots, an afterschool program for the Turner Center for the Arts.
to download the complete
press kit click here
Social media is becoming the foreface of public relations.
As PR professional, Jeremy Pepper, said on mashable.com, "There are so many uses conversational marketing, reaching influencers that PR is able to participate in conversations and answer questions, be a support system for clients and companies, as well as empowering customers and power users to be a de facto resource for your company, a champion for your products."
I understand the importance of using social media as an outlet for PR. I have a working knowledge of all of the following websites:
The public relations curriculum at Auburn University focuses heavily on developing students' writing skills. We are required to take multiple journalism classes, focusing on
AP Style, as well as a public relations writing class.
"Sex and the City," More Than Just a Movie
Fashion and the First Lady, Michelle Obama
Technology, The Way of the Future
Britton Josey, National PR Manager for Deloitte Service
Dream. Live. Explore. -
My personal blog including topics on living abroad, hospitality, fashion and lifestyle articles.
The Corner News -
A local newspaper focusing on nightlife, music, sports and fashion. Biweekly, I would post content on events happening in Auburn or on a national level. (2009)
The Loveliest Village -
A blog site about news and opinions of Auburn University posted by students.
PR Blog -
My blog on various public relations topics, particularly, "Groundswell: Winning in a World Transformed by Social Technologies," by Charlene Li and Josh Bernoff.
© 2010 Merry Parker Whidby. All Rights Reserved.
![img%5f4277[1]](http://static.wix.com/media/4417b08632defb94a305203a74a466cc.wix_mp_128)
![img%5f4279[1]](http://static.wix.com/media/60d92491d952b8ddc6a6fabd85cf7af8.wix_mp_128)
